Guest blog: Maybelline The Falsies Push Up Drama Mascara review (by Abbi Crutchfield)

23 Sep 2015

I have a small bag of untried mascaras I have accrued from discount stores, on sale from drug stores, and as samples from higher end beauty stores. They have been deemed tried-and-true by others who have reviewed them in years past…in other words, even though they are new to me, and fresh from the factory, they aren’t new to le monde. It’s rare that I get to review something from a brand spankin’ new display.

By the grace of CVS Extra Care Bucks I jumped at the chance to try a new mascara for once and weigh in with MY thoughts. Sadly my blog is on hiatus, but luckily Kizzy has offered up some Internet real estate in which I will now kick back, relax and recite my pros and cons of Maybelline Volum’ Express The Falsies Push Up Drama Mascara in Blackest Black (could the name be any longer?). 🙂

Maybelline The Falsies Push Up Drama mascara review

• Wand with teeth: A toothy wand always suggests separation of lashes, which I appreciate.
• Thick formula: A thicker formula (think chocolate icing vs chocolate syrup) means volume. Clumping together stray hairs and uniting them in tar until they conform as dense spikes.
• Ease of application: No coaxing necessary– wherever you put the wand, it leaves inky black residue. So aim for your lashes!
• Lengthening: The lashes dried into a long, stretched out shape, and the short ones on the outer corner curled up if you made them curl up.

Maybelline The Falsies Push Up Drama mascara review

• Messy: I wouldn’t try to put this on during a subway commute, because I ended up with it on the bridge of my nose and brow bone while sitting still at home. Maybe I am reckless, but this formula is wet enough that you will need a cotton swab dipped in remover for cleaning up stray blobs.
• Not so quick-drying: Dry to the touch after about 10 minutes. Hurry up! I have blinking to do! Sunglasses to put on!
• Pricey: Maybe all drugstore mascara is $10 now, but since you can only use it for three months I would prefer to pay $5 or less. That’s a $120 a year habit otherwise!
• The name: Falsies? Push Up? Drama? Any more buzzwords and I’ll assume they used every suggestion in the pitch meeting. They don’t make it look like you have falsies. My lashes look naturally painted with mascara. I don’t need my boobs or my lashes pushed up. And any drama in your eyes comes from your own attitude. But ‘Maybelline Normal Pleasant Everyday Mascara’ wouldn’t sell as well…

Maybelline The Falsies Push Up Drama mascara review

All in all it gets the job done without irritating my eyes. My method of applying this one (since straight wiggle can leave some parts clumpy) was to swipe away from my nose a few strokes, then bring them back the other direction with shorter strokes, then wiggle from base of lash to tip and use the tip of the wand to separate clingy or tangled lashes.

You can find Maybelline’s Volum’ Express The Falsies Push Up Drama Mascara at drugstores, mass retailers and most grocery stores. It retails for around $7.49, depending on where you live.

Happy lash-batting!


Kizzy, blogger behind Kizzy Online, originally created this blog to use as her personal life journal. When she moved from the Netherlands to the United States in 2010, she started focusing more on beauty, fashion and lifestyle. She also writes about her life as a wife and a mom of 2 in San Diego, California.

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